140 Garden Launch
Client | 140 Perth
Location | Postal Place, 140 William St, Perth
In the heart of Perth City, bloomed a luscious garden featuring crisp green and white furnishings, neon aesthetics and oversized blooms all in the name of 140 Garden.
To launch Perth’s fresh pop-up sanctuary bursting with expertly curated Insta moments, the garden turned into a Hamptons style bar with VIP guests arriving in their finest floral attire, enjoying perfectly chilled mimosas and a table set with mouthwatering canapés.
The garden came to life while champagne glasses clinked and an acoustic performance by Nela echoed throughout Railway lane. Couples took turns taking snaps in the lemon tree nook, whilst others posed beside handmade, life size flowers.
Guests had the opportunity to bring out their inner Picasso as they drew each others portraits via a single continuing line, receiving a sneak-peek of one of the creative workshops that would happen over the following weeks of the activation. Take-home succulents were personally calligraphed in real-time for guests to bring home a piece of 140’s greenery.
The following weeks a variety of ticketed workshops will take place inside the leafy interior, partnering with eco-art specialists Open Hands Creative, paint and sip connoisseurs Cabernet & Canvas and calligraphy expert Small Brown Writes.
